Starting July 1, 2025, Meta is rolling out a new pricing structure for WhatsApp Business API. This change directly affects how businesses are charged for using the platform as a...
Voice recognition is now part of the range of solutions we offer at Chat Center. We’re continuing to revolutionize conversational commerce! Here’s everything you need to know. Did you know...
Customer communication has evolved dramatically in recent years. Today, WhatsApp and phone calls stand out as two of the most effective tools for closing sales, each offering unique advantages. In...
A new year full of challenges is just around the corner, bringing changes that will reshape how brands interact with customers and build lasting relationships. In this article, we’ll explore...
At Chat Center, we’re always looking for ways to empower your conversational marketing strategy. That’s why we’re excited to announce our newest feature: WhatsApp Commerce campaign scheduling! Now, in addition...
The holiday season is the perfect time to connect with customers and boost sales. With an impressive 98% open rate and real-time communication, WhatsApp is an essential tool for running...
As digital commerce evolves, customers increasingly expect faster and smoother purchasing experiences. Enter WhatsApp Commerce, a game-changing tool for streamlining the acquisition of products and services. In this article, a...
WhatsApp is now an essential tool for connecting with customers in a more personalized and effective way. After analyzing the stages of a WhatsApp Commerce strategy, we focus on the...
If you want your mass WhatsApp campaigns to shine (and not scare off your customers), recognize the good and bad practices we recommend at Chat Center. Take note! Nobody argues...
Success on CyberMonday doesn’t just depend on the deals or technology; the team behind the scenes is crucial to achieving the best results. This topic was addressed during the webinar...
The messaging service has significantly evolved over the years, becoming an essential tool for business communication. Recently, Meta announced a series of updates integrating Artificial Intelligence (AI) to enhance the...
With over 2 billion active users and presence in 180 out of 195 countries worldwide, WhatsApp is the dominant channel for conversational marketing. In some Latin American countries, 70% of...
